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Luxurious + Iconic
Our Collections
The designer and luxury houses of the world, brought to Milwaukee, one frame at a time.
Ahead of the curve
Milwaukee's destination for the world's most coveted designer and luxury brands.
Tower Optical's niche is bringing Milwaukee designer and luxury eyewear and sunwear from around the world. We offer product that is not found at your typical optical store. It is our mission to stay ahead of the curve and in tune with what's happening in L.A., Vegas, New York, Miami, and Europe. The styling, embellishments, and colors used in the fashion industry are reflected in the eyewear you wear today. We will make sure you have your must have styles in stock.
Best Selling Brands
The Tower Exclusive
Diamante Eyewear
A Tower exclusive carrying on the artistry of Nick Paunovich's 1979 Original Diamond Cuts. Bold, jeweled, and made to be the statement.
The Full Collection
Every house we carry
From heritage jewelers to avant-garde ateliers, an ever-evolving roster of the frames that define fashion.
Alexander McQueen
Optical · Sun
Balenciaga
Optical · Sun
Bottega Veneta
Optical · Sun
Burberry
Optical · Sun
Cartier
Optical · Sun
Caviar
Optical · Sun
Cazal
Optical · Sun
Chrome Hearts
Optical · Sun
Diamante
Tower Exclusive
Dita
Optical · Sun
Diva
Optical · Sun
Dolce & Gabbana
Optical · Sun
Gucci
Optical · Sun
Jaguar
Optical · Sun
Miu Miu
Optical · Sun
Prada
Optical · Sun
Ray-Ban
Optical · Sun
Tom Ford
Optical · Sun
Valentino
Optical · Sun
Versace
Optical · Sun
Our collections are always evolving with new arrivals landing continually. Looking for a brand not listed here? We very likely carry it, or can source it. Just ask.